Denise McGaha for Vervain

Full of notable character and visceral memories, Denise McGaha’s collection for Vervain enchants with rich, moody hues and tailored textures that combine to create interiors draped in personality and charm. Drawing inspiration from her surroundings, family and experiences, McGaha created the collection with close attention to detail and authenticity – as she does with every project she takes on. These organic textures and expressive patterns layer together intentionally, with every piece adding to the narrative of a space.

This collection of fabrics and wallcoverings truly embraces the meaning of home — inviting joy, laughter and warmth into interiors that will be loved for years to come. Large-scale patterns make a statement on draperies, pillows and more, while captivating upholstery textures and small-scale patterns complement the entire collection effortlessly. The textiles from this collection are versatile and allow for an abundance of interpretations to fit any space. When you step into a room using McGaha’s fabrics or wallcoverings, you’ll feel the confidence, elegance and collected nature of the collection.

These textiles draw upon the dichotomy of McGaha’s own life. Spending time in the design studio and in the barn, roughing it on a construction site and installing the finishing touches on designs, this collection evokes the polished and grounded character synonymous with McGaha herself. Learning to love design from the matriarchs of her family, Denise has incorporated elements into the collection from her grandmother’s magnolia tree and blackberry bushes to the lessons she’s learned; quality over quantity, elegance in simplicity, doing the most with the least and the value of classicism.

Her approach to design is never formulaic. Applying this same methodology to her collection for Vervain, McGaha created the pieces with intention and used colors, textures or patterns as jumping off points. Throughout the collection and her projects, there is always an element of classic design. It ties everything together, grounding each of her designs and textiles with a sense of elegance and refinement.